![]() ![]() Having recently designed a successful distortion pedal on the back of the booming Seattle Grunge scene, Jason showed promise for holding down the analog division as everyone else focused on Digitech. In doing so, he handed over the entire DOD pedal line to a punk-rocking skateboarder named Jason Lamb. In the 1990s, as Digitech (the digital partner company to DOD) continued to expand, the leader of DOD, John Johnson, decided to go fully into Digitech and commit all of his time to its growth. So it might surprise you that the Lamb pedal series, one of the most irreverent and oddball in pedal history, came from DOD in the 1990s. ![]() Their graphics, circuits, and company mantra were founded and sustained on the approachable, working-man idea of a simple quality product. Started by two men in a humble Salt Lake City garage, DOD held on to their roots every step of the way. In the early 1970s, DOD came onto the scene and almost instantly became a guitar pedal powerhouse, so much so that by the 1980s they were referred to as “America's pedals.” While other USA companies in the early ’80s (like Electro Harmonix and MXR) ended in bankruptcy, DOD lasted through the Japanese invasion of BOSS and Ibanez by adapting to the “new era” of guitar pedals. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |